{"id":17713,"date":"2026-03-20T08:55:02","date_gmt":"2026-03-20T08:55:02","guid":{"rendered":"https:\/\/todo.ltd\/?post_type=vacancies&#038;p=17713"},"modified":"2026-03-20T09:20:59","modified_gmt":"2026-03-20T09:20:59","slug":"head-of-marketing","status":"publish","type":"vacancies","link":"https:\/\/todo.ltd\/pl\/job\/head-of-marketing\/","title":{"rendered":"Dyrektor ds. marketingu"},"content":{"rendered":"<p><strong>Do zrobienia&nbsp;<\/strong>- to ukrai\u0144ska firma IT, kt\u00f3ra pomaga firmom automatyzowa\u0107 i optymalizowa\u0107 procesy operacyjne przy u\u017cyciu nowoczesnych technologii. Wdra\u017camy system Odoo ERP, tworzymy niestandardowe rozwi\u0105zania cyfrowe i pomagamy firmom z r\u00f3\u017cnych bran\u017c - od produkcji po handel detaliczny i us\u0142ugi - budowa\u0107 wydajne i skalowalne procesy biznesowe. Poszukujemy&nbsp;<strong>Dyrektor ds. marketingu<\/strong>kt\u00f3ry b\u0119dzie budowa\u0142 systematyczny marketing i pomaga\u0142 firmie skalowa\u0107 sprzeda\u017c poprzez siln\u0105 strategi\u0119 marketingow\u0105, rozw\u00f3j marki i efektywn\u0105 prac\u0119 z odbiorcami B2B.<\/p>\n\n\n\n<p>Jest to rola dla lidera, kt\u00f3ry \u0142\u0105czy&nbsp;<strong>my\u015blenie strategiczne, analityka i zarz\u0105dzanie zespo\u0142em<\/strong>i jest gotowy do budowania marketingu jako pe\u0142noprawnej funkcji biznesowej, kt\u00f3ra wp\u0142ywa na rozw\u00f3j firmy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">G\u0142\u00f3wny cel roli<\/h3>\n\n\n\n<p>Zbudowa\u0107 i wdro\u017cy\u0107 system marketingowy, kt\u00f3ry<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>generuje stabilny przep\u0142yw\u00a0<strong>Leady B2B dla zespo\u0142u sprzeda\u017cy<\/strong><\/li>\n\n\n\n<li>rozwija si\u0119\u00a0<strong>silna marka na rynku automatyzacji proces\u00f3w biznesowych<\/strong><\/li>\n\n\n\n<li>podpory\u00a0<strong>skalowanie produkt\u00f3w i rozwi\u0105za\u0144 firmy<\/strong><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Co b\u0119dziesz robi\u0107<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Opracowanie i wdro\u017cenie\u00a0<strong>strategia marketingowa<\/strong>kt\u00f3re wspieraj\u0105 cele biznesowe firmy.<\/li>\n\n\n\n<li>Aby utworzy\u0107\u00a0<strong>Strategia marki i produktu<\/strong>pozycjonowanie, propozycja warto\u015bci, architektura produktu.<\/li>\n\n\n\n<li>Zarz\u0105dzanie\u00a0<strong>bud\u017cet marketingowy<\/strong>\u00a0i ocenia\u0107 skuteczno\u015b\u0107 kana\u0142\u00f3w, kampanii i inwestycji marketingowych.<\/li>\n\n\n\n<li>Analiza\u00a0<strong>rynek, konkurencja i zachowanie klient\u00f3w<\/strong>\u00a0aby zidentyfikowa\u0107 punkty wzrostu.<\/li>\n\n\n\n<li>Budowanie, rozwijanie i zarz\u0105dzanie\u00a0<strong>zesp\u00f3\u0142 marketingowy<\/strong>.<\/li>\n\n\n\n<li>Koordynacja pracy\u00a0<strong>agencje zewn\u0119trzne i wykonawcy<\/strong>.<\/li>\n\n\n\n<li>Planowanie i wdra\u017canie\u00a0<strong>strategie komunikacji, kampanie reklamowe i inicjatywy marketingowe<\/strong>.<\/li>\n\n\n\n<li>Zapewni\u0107\u00a0<strong>przejrzysta analityka i raportowanie<\/strong>\u00a0dla najwy\u017cszego kierownictwa.<\/li>\n\n\n\n<li>Uczestniczy\u0107 w\u00a0<strong>strategiczne planowanie rozwoju firmy<\/strong>.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Oczekujemy<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Do\u015bwiadczenie w opracowywaniu i wdra\u017caniu\u00a0<strong>strategie marketingowe w firmach B2B IT<\/strong>.<\/li>\n\n\n\n<li>Do\u015bwiadczenie z produktami lub rozwi\u0105zaniami dla\u00a0<strong>automatyzacja proces\u00f3w biznesowych (ERP, CRM, SaaS lub podobne systemy)<\/strong>.<\/li>\n\n\n\n<li>Zrozumienie\u00a0<strong>marketing produkt\u00f3w, pozycjonowanie i budowanie marki<\/strong>.<\/li>\n\n\n\n<li>Silny\u00a0<strong>my\u015blenie analityczne<\/strong>\u00a0i do\u015bwiadczenie w zakresie wska\u017anik\u00f3w marketingowych, KPI i ROI.<\/li>\n\n\n\n<li>Do\u015bwiadczenie\u00a0<strong>zarz\u0105dzanie zespo\u0142em marketingowym<\/strong>.<\/li>\n\n\n\n<li>Do\u015bwiadczenie z\u00a0<strong>agencje marketingowe i wykonawcy<\/strong>.<\/li>\n\n\n\n<li>Praktyczne do\u015bwiadczenie w uruchamianiu\u00a0<strong>kampanie marketingowe i komunikacyjne<\/strong>\u00a0w B2B.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Co otrzymujesz<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Zdolno\u015b\u0107 do budowania i skalowania\u00a0<strong>funkcja marketingowa w firmie<\/strong>dzia\u0142aj\u0105cej w obiecuj\u0105cym segmencie automatyzacji proces\u00f3w biznesowych.<\/li>\n\n\n\n<li>Wp\u0142yw na\u00a0<strong>strategiczny rozw\u00f3j produkt\u00f3w i marki firmy<\/strong>.<\/li>\n\n\n\n<li>Praca z\u00a0<strong>zesp\u00f3\u0142 ekspert\u00f3w i wsparcie w rozwoju umiej\u0119tno\u015bci zarz\u0105dczych i strategicznych<\/strong>.<\/li>\n\n\n\n<li>G\u0142\u00f3wnym formatem pracy jest\u00a0<strong>biuro<\/strong>z mo\u017cliwo\u015bci\u0105 pracy zdalnej w razie potrzeby.<\/li>\n\n\n\n<li><strong>Kursy angielskiego dla firm<\/strong>\u00a0z naciskiem na komunikacj\u0119 biznesow\u0105.<\/li>\n\n\n\n<li>Dost\u0119p do\u00a0<strong>wewn\u0119trzne programy szkoleniowe<\/strong>\u00a0i wynagrodzenie za kursy zewn\u0119trzne.<\/li>\n\n\n\n<li>Gwarancje socjalne:\u00a0<strong>ubezpieczenie zdrowotne, zastrze\u017cenia dotycz\u0105ce mobilizacji.<\/strong><\/li>\n\n\n\n<li>Wspieraj\u0105cy zesp\u00f3\u0142 i\u00a0<strong>kultura otwarto\u015bci na pomys\u0142y i rozwi\u0105zania<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p>Je\u015bli jeste\u015b zainteresowany, zostaw swoje CV lub napisz do nas na Telegramie: <a href=\"http:\/\/t.me\/MariiaPryvolnieva\">@MariiaPryvolnieva<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Poszukujemy szefa marketingu, kt\u00f3ry zbuduje systematyczne podej\u015bcie marketingowe i pomo\u017ce firmie skalowa\u0107 sprzeda\u017c poprzez siln\u0105 strategi\u0119 marketingow\u0105, rozw\u00f3j marki i skuteczn\u0105 prac\u0119 z odbiorcami B2B.<\/p>","protected":false},"author":1,"featured_media":0,"template":"","meta":{"_acf_changed":false,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","_themeisle_gutenberg_block_has_review":false},"class_list":["post-17713","vacancies","type-vacancies","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Head of Marketing - ToDo LLC - To easy do simple<\/title>\n<meta name=\"robots\" content=\"index, follow, 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